According to the most recent Hitwise survey, Facebook has seen an impressive bump in traffic versus this time last year.
For September 2009, the site claimed 58.6 percent of U.S. social networking tracking, a jump of 194-percent over the same period last year. Twitter's increase, meanwhile, was downright absurd, jumping 1,170 percent over the past year.
Of course, it must be noted that Facebook was already rather well established this time last year, but the jump is quite impressive; in September 2008, Facebook recorded a 19.94 share, which increased to 58.59 percent for Sept. 2009. MySpace, by contrast, dominated the social-networking sites last September, with a 66.8 percent share. Since then, however, MySpace's market share has plunged to 30.3 percent, still leaving it second in U.S. traffic.
MySpace, however, still claims the lead in the coveted 18-24 age demographic, with 32.2 percent versus 27 percent for MySpace. Hitwise recorded a shift, however, with a 13 percent drop in the demographic for MySpace and a 10 percent increase for Facebook.
Twitter, by contrast, ranks fourth, behind Tagged.com. Last year, Twitter only represented 0.15 percent of the U.S. social networking space, growing to 1.84 percent for Sept. 2009. MyYearbook.com rounds out the top five.
However, more time is spent on MySpace than on Facebook, Hitwise found: 25 minutes 56 seconds, on average. That's a drop of about three and a half minutes from the same period last year. Users spend 23 minutes on Facebook. Although Tagged.com ranks far behind both Facebook and MySpace in visits, the site still ranks second in time spent, with 25 minutes 17 seconds spent. For all of its enforced brevity, Twitter ranks fifth, with 15:52 spent per visit, a drop of 56 percent since last year.
A version of this story was originally posted to AppScout Additional reporting by Mark Hachman.